OTT stands for "over the top." In the context of communication, OTT refers to applications and services that are provided over top of existing networks. Typically, OTT services are delivered via the public Internet without the need for additional infrastructure or access from the service provider. For uninterrupted OTT service delivery, solutions are required in the form of an OTT platform provider. These solution providers are mainly needed for video delivery, security, and optimization. For example, delivery can be enhanced with CDN, security via DRM, and optimization via multiple bitrates. Table Of Content: What does OTT mean in media? Why…
Video on Demand
Video Hosting Secrets: How to Monetize Your Videos
Are you concerned your video content is not generating income? Video content creation and distribution has been the in-thing, and a lot of content creators, businesses, and online marketers are exploiting it grandly. Yet, even after creating tons of videos, they still face the problems of self-hosting and monetizing them or even finding the right online video hosting services. So, in this article, we'd explore ways for video monetization of your original content and how choosing the right video hosting platform can help you in this process. TABLE OF CONTENT What is Video Monetization? How to Monetize your Video Content…
10 Most Popular OTT Platforms in India 2019
Over-The-Top (OTT) media refers to Internet streaming, which is known as the delivery of sound, video and other multimedia over the Internet. It is the capacity to convey the content across different gadgets like cell phones, TVs and other connected devices and so on. India has lots of options when we talk about OTT services; it is being seen that in the upcoming five years India will see significant growth in Over-The-Top (OTT) Services. We have listed the most popular web-based services or OTT Platforms in India for 2019. Some of them are national & international while some of them…
Top 20 Online VOD Platforms in Asia [UPDATED 2023]
Gone are the days of TV subscriptions and DVD rentals. Video on demand (VoD) services are ushering in an era of convenience for the digital consumer. These are newer, sometimes much affordable, alternatives to cable. Connectivity allows consumers to shift to VOD platforms, without sacrificing quality content. Now, all eyes are on Asia as it’s predicted to be the main driver of growth in the VOD industry. Let’s look at 20 streaming platforms used among Asians. Youku Tudou Platforms:Web, iOS, Android, PC, Smart TV Countries: China The most populous nation in the world occupies almost half (47%) of Asia’s…
Shemaroo to launch VOD platform via streaming app
The space of VOD platform is heating up in India. Almost every big production house has launched its video streaming app. Be it hotstar, Sonyliv, Alt Balaji or Zee Studios. Foreign players like Netflix and Amazon Prime are also staking their claims launching their respective video streaming app and website. Shemaroo Entertainment Limited has had various agreements with OTT platforms like YouTube, Hotstar, Reliance Jio, Apple iTunes, Google Play, YuppTV. etc regarding the distribution of its content. Prior to 2016, Shemaroo was in the distribution agreement with Magna Publishing Company to publish its content digitally for video streaming. In April 2016, Shemaroo Entertainment Limited coupled…
3 Ingredients for building a killer Movie Recommendation Engine
The need to develop a video recommendation engine 80% of all content consumed on Netflix is discovered on the platform. This means that 80% of the time that someone spends on the Netflix platform is because of Netflix’s recommendation algorithm. Recommendation engines have become a very common aspect of all Video on Demand Platforms. Each new user might sign up on your platform in search of some specific title but to ensure that they become returning users you do need a personalisation engine in place. For instance, I joined Netflix just because i wanted to watch the TV show called…