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Netflix Business Model : World’s Largest Video Selling Platform

The article is to explain a few basic metrics on Netflix business model and how it has changed over the years. The media and entertainment industry is one of the leading growth sectors of recent times contributing to billions of US dollars every year. One of the main elements of this sector is the television industry. However, with the fast-paced nature of everyone’s life, nowadays it has become almost impossible to watch one’s favorite shows at a particular time on a daily basis. Netflix, an online streaming media services pave the way for all customers for easy access of their…

March 13, 2019 /

How OTT is Revolutionizing TV Experience in India

India has primarily been a television set household. For as long as one can remember, the television set was somewhat the nucleus of a family. Members of the family would crowd in front of a television and watch shows even if they were not of their choice. When was the last time you remember turning on a television to watch something? How many Channels do you subscribe every month? It is ironic that we pay for 150 channels even though none of us spend more than 10 minutes watching one channel. However, what one demands today is to watch only…

August 5, 2018 /

Top 20 Online VOD Platforms in Asia [UPDATED 2019]

Gone are the days of TV subscriptions and DVD rentals. Video on demand (VoD) services are ushering in an era of convenience for the digital consumer. These are newer, sometimes much affordable, alternatives to cable entertainment. Connectivity allows consumers to shift to VOD platforms, without sacrificing quality content. Now, all eyes are on Asia as it’s predicted to be the main driver of growth in the VOD industry. Let’s look at 20 streaming platforms used among Asians. Video-on-Demand from China 1. Youku Tudou Platforms:Web, iOS, Android, PC, Smart TV Countries: China The most populous nation in the world occupies almost half…

July 25, 2018 /

SVOD (Subscriber Video on Demand) vs AVOD (Advertising Video on Demand)

Major Video on Demand (VOD) sites, whether be in  Movies and Education rely on SVOD (Subscription Video on Demand ) or AVOD  (Advertisement Video on Demand ) models to make revenues. We will discuss today the key aspects of each of theses and the subsequent pros and cons. What is AVOD (Advertisement Video on Demand) ? As in name AVOD, user is not asked for any payments and revenue comes from in video advertising in form of pre roll, mid roll, post roll , text ads etc.  Some famous examples of VOD platform with AVOD as major model are Youtube, Hotstar, Dailymotion.…

November 14, 2017 /

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